It’s exciting and scary to design something not already in the market. We knew it might fail, and we were okay with it.
1. Make something permanent and lasting.
2. Find a way to secure paper without having to rip it, and without its being loose.
3. Make it solid, and easy to use with one hand.
The “Do Not Disturb” tag on hotel room doors.
Slide it on, slide it off.
This would be easy to refill when your paper ran out. As an added bonus, you could flip a page over when you were done with one side and use the other! Sean was really into this feature. Ken thought it was alright but not a big deal… stay tuned for the ending to that story.
As for the size, we were leaning toward long and narrow, a size we hadn’t seen much of in our research. We took some inspiration from our slim notebook proportions, and looked for a silhouette that would fit easily next to our keyboards.
We chose a super specific niche and aimed for 10x better. We think we got there.
Sean: But we are experts at making the base.
Our notepad does one thing really well… AND you can use both sides!
[More sizes? We think so too. Keep an eye out for new sizes coming soon!]