Redesigning the Desk Tray
We designed our first tray in 2017 with the launch of the desk shelf. By 2020 it was time for a refresh.
Pain Points
Our customers needed more space to store things at their desk, and we needed to increase manufacturing capacity and quality.
Ken Tomita: We were getting photos from customers where their desk trays were packed with things. We needed a better solution.
The process to build it was finicky and labor intensive—it was impossible to outsource without sacrificing quality. So we dove into a redesign to make the tray better.
Ken Tomita: We were getting photos from customers where their desk trays were packed with things. We needed a better solution.
The process to build it was finicky and labor intensive—it was impossible to outsource without sacrificing quality. So we dove into a redesign to make the tray better.
Back to the Drawing Board
We first considered a material change. Make a tray entirely out of wood, or replace the cork with wood. But the cork won every side-by-side. We love it for its softness, its gentle way of holding things. And the metal frame adds contrast and durability without cluttering the design. Two essential parts of the tray we realized we shouldn’t change.
![](https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=200&s=220063368f327cdeb4c6a1875060736b 200w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=300&s=13b0731c1eed6fe4aee7321b3a0a59d9 300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=500&s=471385af07b390ca6c46e82e372d51c9 500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=700&s=d8b485d2a2c474923c510057a4b3db3d 700w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=900&s=d9ead029ed8d73f8a569950503ae7526 900w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=1100&s=72158292e613caa7f9c2164d52f53396 1100w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=1300&s=ab1516e3ad029e87baeaef8ffec819d6 1300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=1500&s=10dcd1051ab2f66e774ba42303d9ffbe 1500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=1800&s=b7345c3692722dc1b61f0819ec9af931 1800w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=2250&s=c3e0c42069855918e285883f5e919704 2250w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=2500&s=21f4b5043e643420b9eac2a34abc8b69 2500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-C1.jpg?auto=format&ixlib=python-1.1.2&w=3000&s=963fdd1aa9389a6eef730240ba50a5f5 3000w)
We also looked into adding a finger cutout or handle to the metal that would facilitate an easier slide-out. But the tray has become a stand-alone piece on many of our customers’ desk setups. To have a finger-hold of some kind would create serious interference with the clean visual simplicity.
Pro tip: Sean leaves his tray a couple inches out from his shelf, enough so that his pen well is fully visible and accessible, and his tray is oh-so-slide-out ready.
Another option was customizability. We started out hopeful that a moveable metal divider would look cool and let you personalize the wells. But it ended up looking busy.
So, another no. But all these “No” moments were making room for a bigger “Aha!"
So, another no. But all these “No” moments were making room for a bigger “Aha!"
![](https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=200&s=44be4df449b9e222bcf444376355aca7 200w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=300&s=1aa7f233707327de750efb3acdc81e54 300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=500&s=2ab40399ad5e05ac60aa59613dc7df1d 500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=700&s=fce466501e506cc99367b1c06f740a25 700w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=900&s=0a83d6cce681c9c554eabfd7b6c54425 900w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=1100&s=3b79a17a1dca558d812d72a79fe6af6a 1100w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=1300&s=1998f08efba41a4e67d7dc65f3585049 1300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=1500&s=5112896fc4da043a87bb843b761c18b6 1500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=1800&s=1118c57f8fa2a7ce35a4aec48ed58ae8 1800w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=2250&s=4a56a298eb6d867a516f4f2b61970ee7 2250w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=2500&s=f175f87f2c0f79c1ccb14f90aae0b8c4 2500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=3000&s=b44a3179bd50099fb783080001d6031c 3000w)
We explored “more”, but in the end we went back to simplicity.
SEAN KELLY
Lead Product Designer
![](https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=200&s=d071720c750ea902fceb122ad8999f47 200w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=300&s=915d5dc5049ddccf32d4810994b7c410 300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=500&s=5c5a943d2436b5b0acd3e93018cbb09e 500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=700&s=5098834f309c8b8d36a2e484fc8e485a 700w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=900&s=cbbf74a3fe8ee4a1f76c48c3d59f2df6 900w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=1100&s=e85b358e1464d5d3bcdd763f480c64bb 1100w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=1300&s=f342ac25d149222f7ebaddba1a0ad550 1300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=1500&s=9755b3899a18ae0e791d1aecf8d76c61 1500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=1800&s=c975edf9b257806becbef53ea6da05c1 1800w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=2250&s=f451df28e4945c1f40fd6783084fc227 2250w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=2500&s=939647f7728729a592278061dab97f18 2500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fdesk-tray-redesign-B1.jpg?auto=format&ixlib=python-1.1.2&w=3000&s=7a6198e74bdb46d379e86cf911caf24d 3000w)
The Juice
The redesigned tray hits every goal we had for it, and goes beyond. We gave the cork room to breathe, adding a reveal between it and the metal wall, and we drew the angled walls up straight. The rounded metal wall, conversing with a rounding cork corner, meeting only just enough to anchor each other, with a world of possibilities between them.
KEN TOMITA (Co-Founder): The negative space in between is a really nice effect.
![](https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=200&s=8161a7782440835b56dc1fc7af139853 200w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=300&s=b91b2173ac12b0e6984b9913c208863f 300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=500&s=f28b5fa2e71bc891f2b48cc4583dabc7 500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=700&s=5b2858382d5b2010fa39651b405910f8 700w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=900&s=522adb642cfe2a4278e222543651df60 900w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=1100&s=29b0d01b310876823ad0192c14afc633 1100w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=1300&s=12a50b579a45068ba02afc02f7354b25 1300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=1500&s=01498ddc9b9460a39579a26de390e21d 1500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=1800&s=096cc4df96b14ecec3d29be06b5a6fae 1800w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=2250&s=20535d12eaf6ab6c139483a185fdeaf7 2250w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=2500&s=395cfea2be753b996a297da6dfaf1cf2 2500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=3000&s=08ed6543f605572b1d6a3dd5fcdad124 3000w)
![](https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=200&s=8161a7782440835b56dc1fc7af139853 200w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=300&s=b91b2173ac12b0e6984b9913c208863f 300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=500&s=f28b5fa2e71bc891f2b48cc4583dabc7 500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=700&s=5b2858382d5b2010fa39651b405910f8 700w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=900&s=522adb642cfe2a4278e222543651df60 900w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=1100&s=29b0d01b310876823ad0192c14afc633 1100w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=1300&s=12a50b579a45068ba02afc02f7354b25 1300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=1500&s=01498ddc9b9460a39579a26de390e21d 1500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=1800&s=096cc4df96b14ecec3d29be06b5a6fae 1800w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=2250&s=20535d12eaf6ab6c139483a185fdeaf7 2250w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=2500&s=395cfea2be753b996a297da6dfaf1cf2 2500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fken-A1.png?auto=format&ixlib=python-1.1.2&w=3000&s=08ed6543f605572b1d6a3dd5fcdad124 3000w)
KEN TOMITA (Co-Founder): The negative space in between is a really nice effect.
As for volume, the old desk tray had a 36 cubic inch capacity. The new one has 61, a nearly 70% increase. Though we intended to increase the storage space, we didn’t imagine that we’d be able to nearly double it.
It took four major changes:
It took four major changes:
- Increase the cork thickness from .75 inches to 1 inch
- Steepen the walls of each well
- Extend the tray back ½”
- Narrow the interior dividers by ¼”
![](https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 200w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 300w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 500w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 700w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 900w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 1100w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 1300w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 1500w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 1800w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 2250w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 2500w,https://siteleaf.grovemade.com/uploads/desk-tray-redesign-A5.gif 3000w)
We were pumped that these small changes amounted to nearly twice as much volume. And glad that Sean had pushed to carve out just a little more, again and again.
A Study in Sophistication
Like the Pen Pot and Planter redesign, one of our challenges with the tray was to preserve its identity while updating it. Sean believes we did it, and we believe Sean. It’s metal, it’s cork, it’s classic.
But it also embraces the voids and negative spaces, giving a feeling of suspense.
It’s a design sophistication that aligns with the sophistication in manufacturing, the systematic approach to constructing an organizer you can rely on.
But it also embraces the voids and negative spaces, giving a feeling of suspense.
It’s a design sophistication that aligns with the sophistication in manufacturing, the systematic approach to constructing an organizer you can rely on.
SEAN KELLY (Lead Product Designer): It still has the same essence of the original tray, but it’s a nice update!
![](https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=200&s=44be4df449b9e222bcf444376355aca7 200w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=300&s=1aa7f233707327de750efb3acdc81e54 300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=500&s=2ab40399ad5e05ac60aa59613dc7df1d 500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=700&s=fce466501e506cc99367b1c06f740a25 700w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=900&s=0a83d6cce681c9c554eabfd7b6c54425 900w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=1100&s=3b79a17a1dca558d812d72a79fe6af6a 1100w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=1300&s=1998f08efba41a4e67d7dc65f3585049 1300w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=1500&s=5112896fc4da043a87bb843b761c18b6 1500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=1800&s=1118c57f8fa2a7ce35a4aec48ed58ae8 1800w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=2250&s=4a56a298eb6d867a516f4f2b61970ee7 2250w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=2500&s=f175f87f2c0f79c1ccb14f90aae0b8c4 2500w,https://grovemade.imgix.net/https%3A%2F%2Fsiteleaf.grovemade.com%2Fuploads%2Fsean-A4.png?auto=format&ixlib=python-1.1.2&w=3000&s=b44a3179bd50099fb783080001d6031c 3000w)
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SEAN KELLY (Lead Product Designer): It still has the same essence of the original tray, but it’s a nice update!
In a way, the thickness of the old tray, and the clunky process to make it, allowed the new one to be carved from it. All it took was a little push.
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A Place For All Your Tools
Machined from solid cork, the desk tray provides a soft and protective bed for your tools, with four pockets designed to accommodate the things you need most at your desk.